Why curation exists
Culture moves before it becomes easy to categorize. A new product, scene, phrase, or brand can matter to a community long before it appears on a conventional market or media index. Noise relies on people to find those subjects. A curator turns an early observation into a specific page that others can discover, discuss, and eventually trade around. This gives the marketplace a growing supply of subjects without asking one central editorial team to decide what culture is worth following. Curation and trading have separate roles. Curators propose and shape pages. Communities decide where to spend their attention. Noise decides whether a page can become a tradeable market through policy and listing review. Traders then decide what those markets are worth.What curators do
A curator’s work has three parts:- Find a subject early. Look for something specific that people are beginning to follow, discuss, or organize around.
- Create a durable page. Give the subject a clear name and reference image so the same page can carry its identity from discovery through listing.
- Bring the page into the marketplace. Share it with the communities that already care about the subject and give genuine engagement time to develop.
Curation access
Curation access grows through curators inviting curators. An existing curator can extend a limited-use invitation to someone whose judgment and participation they trust. This makes access a network of responsibility rather than an open signup. A curator’s ability to bring in other people depends on the trust they build through thoughtful proposals, durable pages, and responsible invitations.Proposing a trend
Every proposal goes through Sesame, Noise’s admission gate. Sesame uses live web research to check whether the proposed subject is identifiable and suitable for a persistent page.
The gate can accept a proposal, ask the curator to clarify which subject they mean, route a duplicate to an existing page, send an uncertain case for human review, or reject a subject that Noise does not list.
Sesame checks whether a page can exist. It does not predict whether the subject will become
popular. Finding that potential is the curator’s role.
Listing policy
Noise rejects subjects whose primary purpose falls outside its listing policy. Current hard exclusions include scams and memecoins; bare public figures; political subjects; and content centered on sexual material, illegal activity, weapons, extremism, or divisive religion. Duplicate, ambiguous, low-signal, or niche proposals follow their own review paths. A subject is not rejected only because it is small. Noise can remove a page later if new information shows that it violates policy. Creating a page does not give its curator listing authority. Every potential market remains subject to Noise policy review and listing review. The curator cannot decide whether or when the page becomes tradeable.From page to market
Every admitted trend keeps one identity as it moves through the marketplace:
An admitted page does not automatically become a market. Listing upgrades the same page in place, preserving its identity, curator attribution, posts, and engagement.
How curators earn
Noise funds a monthly curation reward pool. Eligible curators earn a share of that pool according to the Quality Score generated by their enrolled pages. All curator rewards come from this pool and vary with Quality Score. They are not tied to market revenue. Quality Score measures the engagement a page creates. It currently uses five server-observed signals:- Page views
- Votes
- Posts
- Replies
- Participating authors
Monthly payout process
- Noise measures eligible engagement and updates Quality Scores throughout the month.
- At the end of the month, each curator’s eligible page scores determine their share of the curation reward pool.
- Noise reviews the final allocation and settles curator rewards in USDC.
The signal set, signal weights, and anti-manipulation controls can evolve as curation grows. Noise
will keep the earning mechanism legible and update these docs before a material scoring change
affects a payout period.